#microformats 2018-04-09

2018-04-09 UTC
tantek, j12t_, [snarfed], KartikPrabhu, ben_thatmustbeme, barpthewire, [kevinmarks], [pfefferle], [unoabraham] and [jgmac1106] joined the channel
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@danmall
Web + SEO friends: is http://schema.org markup still relevant? (And are microformats still a thing?) Bonus points for articles and/or examples in the wild. Thanks!
(twitter.com/_/status/983316700551622656)
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@robwierzbowski
↩️ My experience is microformats add too much friction to markup, copy changes, template & style refactorings. The last couple projects I worked on switched to https://json-ld.org We saw negative search engine impact with malformed microformats, so I think they still work.
(twitter.com/_/status/983318024320110592)
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@robwierzbowski
↩️ Oh, JSON+LD is recommended by Google over microformats. I don’t have the link handy and am on the phone, but that was one of the levers I was able to use to convince our team to make the switch.
(twitter.com/_/status/983321295365595136)
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@kevinmarks
↩️ microformats are still a thing - the microformats2 revision simplified them, and they are being used as part of the #indieweb cross-site communication with webmentions etc. https://indieweb.org/posts#Types_of_Posts - I compared with schema before http://www.kevinmarks.com/microformatschema.html
(twitter.com/_/status/983330001729851392)
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@kevinmarks
↩️ the complexity of schema structures and the verbosity of microdata does impose a lot of overhead on your HTML templates, so if you are doing the full schema stuff, JSON-LD is safer; microformats2 is a lot simpler.
(twitter.com/_/status/983330487388327936)
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tantek_
kevinmarks++ for kind and useful responses ^^^
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Loqi
kevinmarks has 7 karma in this channel (304 overall)
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Loqi
kaushalmodi has 1 karma in this channel (2 overall)
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Loqi
[@kaushalmodi] @danmall Examples in wild: Check for h-feed, h-entry, h-card, etc. on https://scripter.co.
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[kevinmarks]
i should do a less snarky version of the silos as dead malls post
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Loqi
it is probable
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tantek_
I tend to wonder if such subjects are documented best dryly, or with some variant of humor
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tantek_
Perhaps both?
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tantek_
at different times. Maybe initially dryly just to get someting "just the facts" / neutral out there
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tantek_
and then later use that as a way to make something more humorous
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[kevinmarks]
m'colleagues at Catapult were asking about metadata stuff for their website, so I can do it as a version for them.
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tantek_
recent question from a couple of colleagues of mine too:
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[kevinmarks]
G+ uses OGP unless a very specific bit of schema is there.
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tantek_
Kevinmarks, thread, feel free to weigh in say I asked you to :) https://twitter.com/gordonbrander/status/983064625557090304
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Loqi
[@gordonbrander] Friends! I am looking for old articles on "Metacrap" as a failure mode. IIRC, this principle was in play during HTML5 design discussions ~2010 btw @Hixie, @t and others? https://people.well.com/user/doctorow/metacrap.htm
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@Kuzeko
↩️ @danbri @brucel @danmall a lot of JSON-LD and less microformats, it seems.
(twitter.com/_/status/983360906737455104)
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@aaranged
↩️ @danbri @brucel @danmall "And are microformats still a thing?" TL;DR > No.
(twitter.com/_/status/983367713031577600)
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aaronpk
:sigh:
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aaronpk
I guess if you're an SEO person that is true
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aaronpk
someone should write a blog post "There's more to Microformats than SEO"
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[kevinmarks]
also, if you're optimising for social, ogp is more important than schema. But everyone falls back on meta description
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[kevinmarks]
the mastodon mf2 seems to have drifted a bit - why is the ugly url in the plaintext name of the mf2? https://mastodon.social/@kevinmarks/99801691700756768
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Loqi
[Kevin Marks] @Gargron @0x1C3B00DA yes they do - there is a pattern of citation of blog URLs to refer to the blogger that goes back to the dawn of blogs - it's a very natural thing to do I wrote about this about 10 years ago: http://epeus.blogspot.co.uk/2008/01/ur...
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[kevinmarks]
oh, right that is his name
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[kevinmarks]
never mind, it's an annoying person error
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tantek_
likely an obscure nerd reference to a memory address that means something on some (old?) system
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tantek_
aaronpk, indeed. ignore the SEO troll. it's quite nice actually that the "SEO community" have move away from uf to whatever other meta-du-jour they prefer to spam
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@stetsonthree
↩️ In the end I did not go this route. I instead used the hCard microformat. Are people still using microformats? http://microformats.org/wiki/hcard
(twitter.com/_/status/983458703344111617)
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Zegnat
Darn, not logged into Twitter atm. Someone should probably reply and tell them about h-card ^^^
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@gRegorLove
↩️ Yep, microformats are alive and well; used a lot in the #indieweb community. If you’re adding them to new content, I’d recommend checking out microformats2 h-card. Easier markup and parsers are backwards compatible. http://microformats.org/wiki/h-card
(twitter.com/_/status/983464131570360321)
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Zegnat
gRegorLove++ for the outreach!
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Loqi
gregorlove has 28 karma in this channel (229 overall)
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