tantekrather than expand microformats2 parsing types with m-* properties, I think it may be preferable to develop a <measure> element extension to HTML5 (which I can propose in the HTMLWG, plus we can start using experimentally in the wild like <action>)
tantekwe can also likely come up with a canonicalization of measured values. there's previous work on canonicalizing measured values in the CSS OM we can likely re-use.
tantekand then just by adding special parsing rules for a <measure> element, we should be able to avoid introducing m-* properties (and just use existing p-* properties etc.)
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